WHO are BA INSIDER readers?
     + More than 60,000 English-speaking foreigners make up the international community living in Greater Buenos Aires.
     + North Americans, Europeans and others are making Buenos Aires their home for work, study and leisure.
     + This is an affluent, growing community that is hungry to be informed about their new city.

     WHAT is BA INSIDER?
     + The new glossy, full-color city magazine with a witty and modern style.
     + Informative and entertaining articles & features that help readers get more out of living in BA.
     + Written by native English speakers who also have adopted Buenos Aires.

     WHERE can I find the BA INSIDER?
     + A minimum of 7,000 copies of the BA INSIDER are distributed via a controlled network of:
     + Kiosks - On sale throughout Greater Buenos Aires at target locations including --
        Microcenter, Recoleta, San Isidro, Palermo, and more (30%)
     + Pre-selected locations including language schools, bars and restaurants with high concentrations of international clients (20%)
     + International community groups directly to members (20%)
     + New arrivals to the city complimentary copies in their temporary housing (20%)
     + At home paid and complimentary trial subscriptions (5%)
     + Before they arrive Argentine Consulates and Embassies worldwide (5%)

     WHEN does it come out?
     + BA Insider Magazine is currently a bi-monthly publication.